Television viewership of the network through word of mouth marketing - word of mouth-IT network indu
Reputation Marketing Has long been the practice, from the local specialties, old and famous factory shops to corporate brand strategy, which includes word of mouth marketing, are all factors. In addition to word of mouth marketing, brand building on the real product, brand image and thus to improve product maintenance Sell Performance of great things, TV ratings for this similar to the virtual and the real things are still influential. 80
also remember that after the growth of the Department of History of "struggle" it? Also remember that the Department of Education "and do not abandon not give up" and "soldiers surprise" it? Remember to go the classic route to reproduce the "Chinese Paladin" it? We put aside some of the drama of creation itself, take a look at the characteristics of their ratings gains across the board, that is, all these TV shows Network Intense discussion and concern on the trigger, analysis of figures collected from diverse lines everything. User spontaneous acts of public opinion makes much of these episodes of exposure and publicity than line Advertisement To the deep and long. Enormous network traffic directly to overstating the television viewing audience. Network television has long been a must-publicized means of momentum to the official release from the warm-network runs through word of mouth. Well-known network marketing company Bola Inc. (Bolaa.com) recent years, the use of its large blog database advantages, build a number of well-known entertainment blog, film critic blog, on a similar series carried out propaganda, to good effect.
Reying recent television series, "dwelling" to house slave life as the starting point, reveals the humanity and the desire to buy a house behind, reflecting the soaring price times the living conditions of urban white-collar workers. "Dwelling" has premiered in the potato network, but also by users using SNS, forums, etc. active propaganda on the Internet caused a strong shock, as the drama of real life, bringing together buy a house, Xiao San, money, rights, corrupt officials, etc. sensitive words are all in hot pursuit. Whether it is entertainment blog, or comment on the blog have published comment Bowen, this way the site together with the accumulated video categories, "mass base" to "dwelling" have made impressive ratings, and the spread of influence continues. In fact, compared to Car, IT And faster for consumers and other industries like film and television works on the Internet word of mouth spread faster and more evident. Now the video class web site, SNS, such as the rapid development of micro-Bo, and many TV sets are first class Web site run by the video release trailer for preheating, and then gathered using various network communication carriers popularity.
IWOM the spread of film and television works on the contribution rate is enormous. From the "Korean" was a huge market in China, to the "American TV" enjoys popular support in the eyes of visitors, from the "lost dog girl," Let women have found resonance in left and then to "dwelling" in the hot, demonstrating enormous influence word of mouth network. Said the TV, we have to mention the film. Difference is that TV and movies, broadcast television replay through a long period of time can take television viewing time, while the film for various reasons can not generally long-term occupation of a cinema screening schedule, so short on quick return to the film investment profits side cares about most. In this way, more to demonstrate the power of word of mouth. There are too many people choose to watch a movie theater before the premiere will be the Internet search users, after the evaluation of this film.
Movie "Transformers 2" is a good example. Compared to overseas, "Transformers 2" and do not spend too much publicity effort in the Chinese market. But the power of word of mouth is endless, not only for producers pocketed the box office, but also to the film's Chevrolet Camaro also had a fire. It is said that "Transformers 2" Chevrolet Camaro Reying's June sales of nearly 10,000 more than the Ford Mustang, in one fell swoop into the United States one of the best-selling sports car, "Transformers 2" released four days of domestic box office reached 120 million RMB. Original aim to achieve the final transformation from good word of mouth is still considerable interest, a good network marketing model allows a good product destined known.
also remember that after the growth of the Department of History of "struggle" it? Also remember that the Department of Education "and do not abandon not give up" and "soldiers surprise" it? Remember to go the classic route to reproduce the "Chinese Paladin" it? We put aside some of the drama of creation itself, take a look at the characteristics of their ratings gains across the board, that is, all these TV shows Network Intense discussion and concern on the trigger, analysis of figures collected from diverse lines everything. User spontaneous acts of public opinion makes much of these episodes of exposure and publicity than line Advertisement To the deep and long. Enormous network traffic directly to overstating the television viewing audience. Network television has long been a must-publicized means of momentum to the official release from the warm-network runs through word of mouth. Well-known network marketing company Bola Inc. (Bolaa.com) recent years, the use of its large blog database advantages, build a number of well-known entertainment blog, film critic blog, on a similar series carried out propaganda, to good effect.
Reying recent television series, "dwelling" to house slave life as the starting point, reveals the humanity and the desire to buy a house behind, reflecting the soaring price times the living conditions of urban white-collar workers. "Dwelling" has premiered in the potato network, but also by users using SNS, forums, etc. active propaganda on the Internet caused a strong shock, as the drama of real life, bringing together buy a house, Xiao San, money, rights, corrupt officials, etc. sensitive words are all in hot pursuit. Whether it is entertainment blog, or comment on the blog have published comment Bowen, this way the site together with the accumulated video categories, "mass base" to "dwelling" have made impressive ratings, and the spread of influence continues. In fact, compared to Car, IT And faster for consumers and other industries like film and television works on the Internet word of mouth spread faster and more evident. Now the video class web site, SNS, such as the rapid development of micro-Bo, and many TV sets are first class Web site run by the video release trailer for preheating, and then gathered using various network communication carriers popularity.
IWOM the spread of film and television works on the contribution rate is enormous. From the "Korean" was a huge market in China, to the "American TV" enjoys popular support in the eyes of visitors, from the "lost dog girl," Let women have found resonance in left and then to "dwelling" in the hot, demonstrating enormous influence word of mouth network. Said the TV, we have to mention the film. Difference is that TV and movies, broadcast television replay through a long period of time can take television viewing time, while the film for various reasons can not generally long-term occupation of a cinema screening schedule, so short on quick return to the film investment profits side cares about most. In this way, more to demonstrate the power of word of mouth. There are too many people choose to watch a movie theater before the premiere will be the Internet search users, after the evaluation of this film.
Movie "Transformers 2" is a good example. Compared to overseas, "Transformers 2" and do not spend too much publicity effort in the Chinese market. But the power of word of mouth is endless, not only for producers pocketed the box office, but also to the film's Chevrolet Camaro also had a fire. It is said that "Transformers 2" Chevrolet Camaro Reying's June sales of nearly 10,000 more than the Ford Mustang, in one fell swoop into the United States one of the best-selling sports car, "Transformers 2" released four days of domestic box office reached 120 million RMB. Original aim to achieve the final transformation from good word of mouth is still considerable interest, a good network marketing model allows a good product destined known.
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