Power Words - Words and Phrases That Grab People"s Attention!
Humans.
We use them for everything.
There are words for success and failure.
Words for love, devotion, and hate.
If you pay attention to how you feel when you read these words you'll start to understand how powerful words are.
A single combination of symbols we call letters brings to mind an image, person, or situation.
Let's take Love for an example.
For some this conjures up joy, their hearts become a flutter of anticipation, a smile spreads over their lips, and a person comes to mind.
For others this is laced with sadness, but for all in conjures up some sort of emotion.
The same is true of Hate.
It instantly sends emotion racing through your body like lightning and erases feelings of happiness and joy.
The goal of copywriting is to take these emotion inducing words and insert them into your copy so you can get sells.
People are emotional beings.
They don't care what the product is.
Most people don't make decisions with logic and facts.
They do so based on emotion.
Reaching emotion is why the best copywriters draw you in.
Have you ever read an ad that you found yourself reading to the very end? Every line seemed to be important.
By the time you were done you were so filled with emotion that you'd do whatever they told you to.
Using power words is a great way to do this.
Just a small list of these power words are listed below: Absolutely Abundant Accept Acclaimed Accomplishment Achievement Action Active Activist Acumen Adjust Admire Adopt Adorable Adored Adventure Affirmative Affluent Agree Airy Alive Alliance Alter Amaze Amity Animated Answer Appreciation Approve Aptitude Artistic Assertive Astonish Astounding Astute Attractive Authentic And that's just some of the A's.
Having a list of these words and using them isn't just helpful, it can make the difference between success and failure.
This is why I've developed a FREE report that includes the list of words for you in alphabetical order.
Now you'll be able to know which words hold power and use them in your own copywriting to capture and hold the attention of those who see YOU as the expert.
Using words in your sales letter that hold emotion will help keep your prospects happy and willing to read more.
Print out the list, keep it close and accessible so you can use it in your own ventures in the future.